About Us

JK Fashion, a UAE based brand that emerged in 2015, founded by two friends; Roqaia and Jalila. The inspiration for their brand came from the founders' passion for all things fashion. Co-founder Jalila explains her particular affinity towards abaya and dresses, both of which represent her culture. The founders are deeply inspired by the power of nature, which is lucidly reflected in their designs.

JK Fashion focuses on creating fashionable, but timeless abayas. Every piece is versatile and can be styled in a range of ways. Warm tones such as burgundy and navy make their mark and are discernible in their winter collection whereas distinctive summer colours such as yellow, blue and orange are at the helm of the summer collection.

The stitching and embroidery are what make JK Fashion one-of-a-kind. Their tailors are masterful in their art and aim to cater to the variety of tastes in the Middle Eastern market, while the handwork of special stones and crystals add another dimension to the fabrics.